Types of Investment Services


“Investment services” is a general term used to describe a whole range of activities related to investments in financial instruments. Typically, the most common forms of investment services are the following:

  • The provision of investment advice whereby investors are provided with personal recommendations on the investments products that would be suitable for them (also known as an advisory service);The purchase or sale of financial products on an execution only basis (therefore without receiving investment advice); or
  • The provision of portfolio management services (collective or discretionary).

The below links provide an explanation of the different types of investment services which may be provided by licensed entities. It also explains some of the requirements these entities need to be in line with in terms of the revised Markets in Financial Instruments Directive known as MiFID II.

One should always check that such entity is in fact licensed to provide investment services before entering into an agreement with such entity. This information is provided in the Financial Services Register. Investment services should only be sought from licensed entities.

What is an Investment Advice?

An investment advice is deemed to be the act of providing personal recommendations to a client or potential client on one or more transactions relating to financial instruments.

When providing investment advice, firms are required to recommend to the client (or potential client) the financial instruments that are suitable for him/her and, in particular, are in accordance with the client`s risk tolerance and ability to bear losses.

The term ‘advice’ means a ‘recommendation of what you should do’. For example, a recommendation to buy or sell a particular investment. The recommendation is personal to the client and based on his/her specific circumstances and financial objectives.

Investment advice is different from guidance that includes information about different types of investments or general principles without recommending a specific course of action or giving a personal recommendation.

What is an Independent Advice?

Before providing advice, an investment firm must inform a client whether this advice is being provided on an independent or a non-independent basis.

Firms that provide investment advice on an independent basis are not permitted to retain any monetary or non-monetary benefit (inducements) paid by a third party – or if they accept such a benefit, they must transfer it to their client – and are required to include a sufficiently wide and diverse range of financial instruments offered by various providers in the independent advice. Independent advice may not be limited to financial instruments that are issued or provided by the investment firm itself or related entities. If the advice does not satisfy these requirements, then the advice is not independent.

What is a Non-Advisory Service?

As we have described, when a firm is giving you investment advice or is managing your investments, it must ensure that the product is suitable for you.

When you are not receiving investment advice from a firm, or not relying on a firm to manage your investments, you will generally be expected to take a greater degree of responsibility for your decisions. When you want a firm simply to buy or sell an investment without providing you with investment advice or portfolio management services, different requirements apply. In such case, the licensed entity must assess whether the client has the knowledge and experience to invest in such product and the test to be carried out is known as the Appropriateness test.

The test aims to protect those who may not understand or be aware of the implications and level of risk involved in a transaction, particularly where the products are 'complex' or where you have not taken the initiative to carry out the transaction.

Examples of 'complex' financial products include:

  • Options, futures, swaps, and other derivatives

  • Financial contracts for differences

  • Convertible bonds

  • Warrants

  • Binary options.

These products are categorised as being complex given that the characteristics of such product would not be understood by the average investor and therefore one needs to have a certain degree of knowledge and experience in the investments field in order to understand the risks of such products.

Examples of 'non-complex' financial products include:

  • Shares, bonds or other forms of securitised debt admitted to trading on a regulated market

  • Money market instruments

  • Units in certain investment funds

The above are the ‘traditional’ financial instruments the average investor would typically invest in.

These examples are by no means exhaustive and merely indicative.

As part of the Appropriateness test, you are likely to be asked questions about your investment knowledge and experience.

If the firm concludes that you have the necessary knowledge and experience to understand the risks involved, then the firm may simply go ahead with the transaction.

If the firm concludes that you do not have the necessary knowledge and experience, or you have not supplied enough information to enable it to reach a conclusion, then you will receive a warning from the firm saying that either the firm does not regard the proposed transaction as appropriate or that the information is not enough to enable it to determine whether the financial instrument is appropriate or not.  If you insist on going ahead with the transaction, you must accept the risk and be provided with a risk warning.

Trading in Products without Investment Advice

The Appropriateness test does not apply in the case of some kinds of ‘non-advisory’ transactions. This service can be described as Execution-only. The circumstances where the test does not apply are as follows:

  • the product involved does not have to be a ‘complex’ product;
  • You have chosen to contact the firm to carry out your transaction (i.e. at your own initiative). This means that you are not responding to a personalised approach to you from the firm which was intended to influence you in respect of a specific product or transaction (for example in certain situations when you are buying shares on line).

You will be warned that the firm is not exercising any judgement on your behalf.

In such cases, you do not have to answer any questions about your investment knowledge and experience, financial situation or investment objectives. The firm may of course ask you questions for other purposes, particularly if you are a new customer.

Frequently Asked Questions

This section gives you easy access to commonly-asked questions about investments aspects.

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Nominee Services

Question: What does the term ‘nominee’ mean?

Certain investment firms are authorised to hold your money and investment on your behalf in their own name – that is providing ‘nominee services’. An individual would not usually require to have his monies and investments held in the name of the investment firm. You may however find it convenient to have your investments held in this way. After you determine whether you need the services of an investment firm providing ‘nominee services’, make sure that the benefits and pitfalls of having your investments held by the firm in its own name are explained clearly at the outset.

Ask how your investments could be affected, if at all, if the firm ceases to trade.

Question: I noticed that my entity charges me a “custody fee”. Why is this? What does “custody” mean?

What we have discussed so far applies to both local and foreign investments acquired through a local investment firm offering nominee services.

When you acquire foreign investments, your investment entity would usually have a nominee account with a foreign entity which registers such investments in the name of the local financial entity. The foreign entity would not normally know who the beneficial owners of the investments are (i.e. the local entity would not provide details of the names of who owns the investments – although it could be asked to do so by the foreign entity).

However, there is still an important aspect which you need to keep in mind. Although physically, investments are no longer available in paper format (the printed certificates referred to above), there would still be the need to keep a proper and up-to-date register of all holdings. When it comes to foreign investments, this register is usually maintained by a “custodian”, typically a division of a major global bank. Obviously, the investments held in custody by one of these banks are segregated from those which it owns. The “Custody Fee” is the fee which is payable to such bank for keeping a proper register of the foreign investment.

Normally, and depending on the type of investment, custody banks operate in reputable jurisdictions that give top protection to clients’ holdings. If you are unsure about the level of protection in other jurisdictions, ask your financial entity for more information.

Question: Why have nominee accounts become so popular?

While the certificated form was the traditional way of holding investments, pooled nominee accounts are now by far the most common. Nominee accounts allow investors to own investments (such as shares, bonds, or funds) without becoming involved in any of the associated administration or paperwork. The benefit to customers is that the process to trade (buy and sell) investments is faster, simpler and most often cheaper.

Nevertheless, the fact that the investments are recorded in the name of the financial entity means you will have to get its authorisation to trade your securities. In other words, you cannot sell an investment which you purchased from entity A through entity B without having obtained authorisation from entity A. Most of the times, if you are unhappy with the services received from a particular entity and wish to transfer out of its nominee account to another firm, without selling your existing investments, you will usually be charged for this.

Question: How do nominee accounts work in practice?

When you accept to use nominee services offered by your investment firm, your investments would be legally owned by your financial entity.

While the entity would become the legal owner of the investments, you would still remain the beneficial owner, meaning that you have rights over them. Your entity will keep records of which client is the beneficial owner of all the investments held under nominee.

When you receive the contract note, which is a document issued by your investment firm indicating the price at which the investment has been purchased and any charges incurred, you are most likely to notice – along with your name and address – a reference such as “[name of the financial entity] nominee Account (or a/c)”. That means that your holdings are held under nominee. Nevertheless, the investment firm cannot trade the investments without your prior written consent (or as agreed in the terms and conditions by yourself and the entity).

Let’s assume that this is the first time that you will be buying an investment through an investment firm which offers nominee services..

Before buying or selling an investment, the entity would normally require your confirmation in writing. This can be done by e-mail (if an e-mail indemnity is in force) or through other means acceptable by the financial entity.

When you pay for the transaction, the investment firm will deposit the amount in a Clients’ Account. This is a bank account which the firm uses to channel all funds relating to investments belonging to investors. It is normally a pooled account – that is, all investors’ monies would be placed in such an account. However, the investment firm will also have an investment account in your name and at least once yearly, the firm is obliged to give you a breakdown of any incoming or outgoing funds specifically related to your transactions as the beneficial owner of the investments.

Any income from investments will be sent to the investment firm, which will then be distributed to the beneficial owners by cheque, credited to an account or reinvested, depending on the beneficial owner’s instructions.

Nominee accounts are designed to facilitate trading of investments as entities can conduct transactions electronically. This means that investments held in nominee accounts can be processed much more efficiently.

Many Investment firms now provide their clients with an online trading system which gives the beneficial owner the opportunity to trade outside the opening hours of their entity in the comfort of their own home.

Question: How do I know if a financial entity offers nominee services or not?

You may ask the financial entity for such information directly.

If you want to verify such information, you should check the investment service licence of the entity and check whether under services the Nominee Service is listed on its licence.

Question: How safe are Nominee accounts?

Many investors don’t understand exactly know how their investments are held and what the risks to their account are if the worst happens. Unless you have been informed otherwise, your account is almost certainly a pooled nominee one. This means that the legal owner of the shares is your entity and your investments are aggregated with those of other investors dealing with the entity.

Put like that, it may sound quite alarming but you should not worry too much because there are legal systems in place to safeguard your holdings and money.

The MFSA’s Conduct of Business rules clearly stipulate that your investments should be held separate from those of your investment firm. Nominee accounts are “ring-fenced” (that is, they are held separately) from the entity’s business accounts – so you should not worry that your investments are being combined with those belonging to the entity.

The separation between clients’ investments (and monies) and the entity’s investments (and monies) is crucial to how this arrangement operates. This is however not the only requirement, the rules also require the entity to keep proper records of each customer’s investments such that they are easily identifiable from the investments of other clients, also held under nominee.

Furthermore, the law stipulates that in the case of liquidation of a financial entity (the process which ensues after a company is declared insolvent), the creditors of that entity shall be unable to claim or demand any right of action on or against the investments held under the control of such entity for and on behalf of and in the interest of any of its customers. In the event of any such insolvency or bankruptcy, the entity shall – on request of the customer or the Authority – immediately transfer the control, possession and title to all assets held by or in the name of an investor to another entity or to such other person as may be instructed by the customer or the Authority.

 

Licensing Type

The Investment Services Act provides that Investment Firms can choose from a wide variety of different activities to offer clients. In this respect, not every Investment Firm is authorised to offer the same licensable activities. An Investment Firm can be authorised based on the type of services offered to the potential clients.

Hereunder, please find an explanation of the different activities an investment firm can apply for, and what each activity provides.

1. Reception and transmission of orders in relation to one or more financial instruments.

The reception from a person, the end client, to buy, sell or subscribe for instruments and the subsequent transmission of that order to a third party for execution. In this respect, the Investment firm would not be the entity executing the trade.

2. Execution of orders on behalf of clients.

Acting to conclude agreements to buy or sell one or more instruments on behalf of clients and includes the conclusion of agreements to sell instruments issued by an investment services licence holder or a credit institution at the moment of their issuance. The trade is executed by the Investment firm.

3. Dealing on own account.

The Investment firm would be trading against its own proprietary capital, resulting in conclusion of transactions in one or more instruments. The Investment firm is therefore required to properly monitor its open positions, in order to ensure that the capital can cover such exposures.

4. Management of Investments / Portfolio management.

The Investment firm will manage assets belonging to another person, based on criteria that are suitable to the end client. The investment firm will have discretion to invest in one or more instruments on behalf of the client.

If those assets consist of or include one or more instruments or the arrangements for their management are such that the person managing or agreeing to manage those assets has a discretion to invest any of those assets in one or more instruments.

5. Investment advice.

The investment firm would be giving, offering, or agreeing to give, to persons in their capacity as investors or potential investors or as agent for an investor or potential investor, a personal recommendation in respect of one or more transactions relating to one or more instruments, based on the underlying type of client.

6. Underwriting of financial instruments and/or placing of financial instruments on a firm commitment basis.

The underwriting or placing of instruments would mean that the Investment firm assumes the risk of bringing a new securities issue to the market by buying the issue from the issuer, thereby guaranteeing the sale of a certain number of shares to investors.

7. Placing of financial instruments without a firm commitment basis.

The marketing of newly-issued securities or of securities which are already in issue but not listed, to specified persons and which does not involve an offer to the public or to existing holders of the issuer’s securities’ - without assuming the risk of guaranteeing the sale of a certain number of shares by buying the relative securities from the issuer.

8. Trustee, Custodian or Nominee Services

The investment firm is authorised to act as trustee, custodian or nominee holder of an instrument as part of providing the services 1 to 5 as highlighted above. Additional information on nominee services is provided in an ad-hoc section further down this webpage.

 

Once an Investment Firms has been licensed by the MFSA, for the safeguard of its clients, there are different prudential requirements which, according to the size, complexity and range of services offered, the Firm will have to satisfy. According to such requirements, deriving from the EU Investment Firms Regulation (EU 2019/2033) and EU Investment Firms Directive (EU 2019/2034), an Investment Firm is classified under one of the following four Classes:

  • Class 1
  • Class 1 minus
  • Class 2
  • Class 3
The Role of the MFSA

Question: Is the MFSA authorised to provide investment services?

No. The MFSA is prohibited from providing investment services to the public. The role of the MFSA is to license, regulate and supervise those entities providing investment services in or from Malta. That is why the MFSA is defined as the single regulator for financial services in Malta. The MFSA is therefore not in a position to provide you with any advice on investments.

Question: How do I make sure that the firm is authorised by the MFSA and is reliable?

All entities authorised by MFSA undergo a rigorous and lengthy process before they are authorised to service your investment requirements. The MFSA must be satisfied that these firms are professional, knowledgeable and trained. Moreover, the MFSA goes into great lengths to ensure that such firms are of the highest integrity.

One can visit the MFSA website to check whether such entity is licensed or not and if licensed what activities it is licensed to carry out. In the licence there is indicated what services an entity is licensed to provide and in relation to which financial instruments it is authorised to provide the mentioned services.

Moreover, a firm is required to state that it is regulated by MFSA to conduct investment services on its letterheads, business cards, stationery and adverts.

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